Explains improving traffic analysis by configuring Apache logs.

http://www.sitepoint.com

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Eric Petersen has put together a comprehensive guide to web analytics resources, from the books you should read to the tools you should use, and more. Eric is the author of Web Site Measurements Hacks.

http://www.xml.com

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Review of WebTrends, with mention of other tools. (December 1, 2002)

http://www.newarchitectmag.com

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Review by eWeek Labs of two products that provide high-level analysis and reporting but take very different approaches: WebTrends Reporting Center 5.0 and SiteCatalyst. (August 26, 2002)

http://www.eweek.com

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A roundup of skills, training and salary information for Web data analysts. (August 19, 2002)

http://www.computerworld.com

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With big intelligence software vendors moving into their turf, Web analytics companies must evolve or die. (August 13, 2002)

http://www.baselinemag.com

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Kevin Ferguson reports on the problems and importance of Web traffic-analysis tools in this article for Zdnet. (August 22, 2001)

http://techupdate.zdnet.com

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The web has become a critical online artery for many enterprise business activities, but the analytics applied to Web-based computing have not kept pace with the real world, multichannel environment of most companies. (August 17, 2001)

http://www.infoworld.com

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This paper reviews the trends in Web traffic analysis and presents marketing research. It concludes with recommended review criteria for evaluating tools within each market segment. (November 1, 1998)

http://www.businesswire.com

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Tutorial from: Apache Week (February 7, 1997)

http://www.apacheweek.com

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Info aimed at detecting intrusions, but also good general "analysis" tips.

http://www.counterpane.com

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Designed to describe log reports of web servers. Mining web-data that has been collected from web server logfiles, is not only useful for studying customer choices, but also helps in organizing web pages. The structure of a web site is represented as a web graph using XGMML.

http://www.cs.rpi.edu

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How half.com handled its search for a Web Analytics solution. (January 7, 2003)

http://ecommerce.internet.com

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Using your Web server log files to direct your traffic building efforts and measure your success. (August 2, 1999)

http://wdvl.com

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Comprehensive overview of web traffic analysis techniques, from log file analysis to real-time feeds from packet sniffing monitors. (July 1, 1999)

http://www.webtechniques.com

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The IAB Media Measurement Task Force provides the standards the net uses for measurement. (September 15, 1997)

http://www.iab.net

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This paper describes a novel approach that combines data from direct observation, user surveys and server logs to analyse users' browsing behaviour.

http://informationr.net

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An "about.com" section to help one understand how to analyze web site log data. Lots of ads and popups.

http://webdesign.about.com

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Content focusing on relationship marketing and customer loyalty through database marketing and interactive metrics. Emphasis on ROI, LTV, RFM and their link together, with a special attention to modeling, CRM, and database marketing techniques.

http://www.jimnovo.com

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Compansion site to book which includes many resources on web metrics and analytics.

http://www.hurolinan.com

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